Scale

What happened, and who is watching it happen

A full back-office reporting suite — dashboard, trends, tally, order and customer reports, audit trail — alongside storefront measurement: GA4 enhanced ecommerce, Meta Pixel with Conversions API, TikTok and Snap pixels, all behind a consent gate.

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Back office

Every report a shop manager actually opens

Dashboard, trends, tally, consolidated movement, order, order-item, product and customer reports, delivery-collection, earnings and payouts, activity log and audit trail — in one reporting suite.

Dashboard, trends, tally and consolidated movement reports
Order, order-item, product and customer reports
Delivery-collection report and shop earnings & payouts
Activity log and audit trail for every meaningful change

Measurement

GA4, Meta, TikTok and Snap, on every page

GA4 with enhanced ecommerce, Meta Pixel backed by server-side Conversions API for accuracy after browser tracking loss, a TikTok Pixel adapter and a Snap Pixel adapter, each turned on per shop with its own ID.

Google Analytics 4 with enhanced ecommerce events
Meta Pixel plus server-side Conversions API
TikTok Pixel and Snap Pixel adapters
Per-shop measurement IDs, set independently

Consent gate

Nothing fires before the visitor agrees

A consent banner and store gates every pixel. A visitor who has not agreed sends no events at all — the ecommerce event set only starts once consent is recorded.

Consent banner and store gate every pixel
No event fires before the visitor accepts
Applies uniformly across GA4, Meta, TikTok and Snap
Google Search Console site-verification token, per shop

Ecommerce events

The full ecommerce event set, not a subset

view_item, add_to_cart, begin_checkout and purchase fire consistently across every configured pixel, so a campaign report and the back-office order report tell the same story.

view_item, add_to_cart, begin_checkout, purchase and more
Fired consistently across every enabled pixel
Matched against back-office order data for reconciliation
Per-shop measurement IDs keep multi-tenant data separate

Works with

Specification

Every detail, spelled out

Back-office reports

Dashboard & trends: Real-time and historical performance
Tally & consolidated movement: Stock and financial reconciliation
Order & customer reports: Order, order-item, product and customer level
Earnings & payouts: Shop-level financial reporting
Activity log & audit trail: Who changed what, and when

Storefront pixels & consent

GA4: Enhanced ecommerce, per-shop measurement ID
Meta Pixel: Browser pixel plus server-side Conversions API
TikTok & Snap: Events API adapters
Consent: Banner and store — nothing fires before agreement

Site verification

Google Search Console: Per-shop site-verification token

FAQ

Questions about Analytics

Does the Meta Pixel work if a browser blocks tracking?

The server-side Conversions API sends the same events from the server, so purchase data is not lost entirely to browser-level blocking.

Can a visitor opt out of tracking?

Yes, the consent banner gates every pixel — declining means no event fires at all.

Is the audit trail visible to every staff member?

It is a back-office report, restricted by role and permission like the rest of the reporting suite.

Which ecommerce events fire on the storefront?

The full set — view_item, add_to_cart, begin_checkout, purchase and related events — fires consistently across every enabled pixel.

Can each shop use its own GA4 property?

Yes, measurement IDs are set per shop, keeping multi-tenant analytics data separate.

See your data before you decide

Ask us for a sample report from a live store.

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