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Sell everywhere — TikTok · From Growth

Tag the product the moment it appears on screen

A TikTok Shop catalogue built from your products keeps your listing current, so you can tag products in your videos. The TikTok Pixel and server-side Events API measure which videos and ads send buyers to your store.

How it works

Selling on TikTok Shop

  1. 1

    Connect your TikTok account

    Link your own TikTok Shop account, and your products publish to a catalogue that stays current on its own.

  2. 2

    Products tagged in video

    Tag products in your videos, wherever TikTok Shop supports it.

  3. 3

    The TikTok Pixel measures intent

    View, add-to-cart and purchase events fire through the TikTok Pixel and Events API.

  4. 4

    Orders in the same queue

    Checkout hands off to your store, so the order joins the same queue as your website orders.

What syncs

One catalogue, always current

  • Products and categories from your live catalogue
  • Prices, including active sale prices
  • Stock, so sold-out items leave the catalogue
  • Orders, into the same queue as your website

Tracking & measurement

The TikTok Pixel and server-side Events API send the standard ecommerce events behind the same consent gate as the rest of the site.

FAQ

Questions about TikTok Shop

Which plan includes TikTok Shop?
The TikTok Shop catalogue comes with the Growth plan and up. You connect your own TikTok Shop account, and the catalogue is built from your store.
Does the TikTok Pixel fire before a visitor consents?
No. Every pixel on the storefront, including TikTok, sits behind a consent gate and fires only after the visitor agrees.
Do I need to build a separate feed for TikTok?
No. The TikTok Shop catalogue is generated from the same product data as your store.

Start selling on TikTok Shop

No card required · Live in a day · Support in Arabic and English

TikTok Shop — catalogue, pixel and in-video tagging | Quick Commerce