Sell everywhere — Google · From Growth
Show up where people already search
A Google Merchant Center feed puts your catalogue into free Google Shopping listings and Performance Max campaigns. GA4, the Google Tag and Search Console verification measure what Google traffic buys on your store.
fresh strawberries dubai
Strawberries 500g
AED 14.00
Free listing
Fresh milk 1L
AED 6.50
Performance Max
Greek yoghurt
AED 9.00
Free listingCorner Express Store · Order from Google Business Profile
How it works
Selling on Google Shopping
- 1
Merchant Center feed from your store
Connect your own Merchant Center account, and your catalogue publishes as a product feed that stays current on its own.
- 2
Free Shopping listings
Eligible products can appear in free Google Shopping listings alongside search results.
- 3
Performance Max campaigns
The same feed is ready for Performance Max campaigns if you choose to advertise.
- 4
Measured with GA4
GA4 enhanced ecommerce and the Google Tag measure what Google traffic buys on your store.
What syncs
One catalogue, always current
- Products and categories from your live catalogue
- Prices, including active sale prices
- Stock, so out-of-stock items are marked or removed from listings
- Product links back to your own store
Tracking & measurement
Google Analytics 4 enhanced ecommerce and the Google Tag measure Shopping and Performance Max traffic behind the same consent gate as the rest of the site, plus Search Console site verification per shop.
FAQ
Questions about Google Shopping
Which plan includes the Google Shopping feed?
Are free listings enough, or do I need Performance Max too?
Do I need to build the feed myself?
Other channels
- WhatsApp storeA full WhatsApp store on the official Business API — catalogue, cart and checkout inside the chat.
- Instagram ShoppingTag products in posts, reels and stories from the same catalogue as your store.
- Facebook ShopA Facebook Shop tab filled from the same Meta catalogue as Instagram.
- TikTok ShopA TikTok Shop catalogue from your products, with in-video tagging and the TikTok Pixel.
- All channelsSee all nine channels
Start selling on Google Shopping
No card required · Live in a day · Support in Arabic and English